Comedy Idents.

I want to create idents that aren't soppy, so focusing on research of comedy idents seemed necessary. Just because it's promoting a comedy channel/film doesn't mean it has to be funny.



Watching this made me think more about the typography. I realised I hadn't put much though into the type, and it could create an interesting effect.

I don't want to work solely with type, however. I don't feel my season of films could be communicated effectively with just the use of typography.